Samsung to stop loading ads in new smartphones

Samsung to stop loading ads in new smartphones. The mobile manufacturer says it will reduce the ads it shows on its smartphones. This was confirmed by Samsung in a statement to The Verge.

The official line from the industry giant is "Samsung has made a decision to cease the advertisement on proprietary apps, including Samsung Weather, Samsung Pay, and Samsung Theme."

The company added, "The update will be ready by later this year."

A "later this year" launch date most likely means that the first new ad-free Samsung phone will be the Galaxy S22.

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Samsung ads and bloatware

The majoriry of Samsung smartphones run on Android OS, but Samsung changes the Android experience with a "One UI" skin and by including several Samsung-developed built-in apps. Many of these apps, such as Bixby, Samsung Health, and Weather come with big banner ads, sometimes right at the top of the app, where you would normally expect to find an app logo or navigation information. This is unacceptable from such a big company and it negatively impacts user experience.

Worst of all, there are notification ads, where a Samsung app spawns a notification to entice you to buy a new gadget or install a new app.

Users have always complained that it’s annoying to spent hundreds to thousands of dollars on a device and still get ads on that device. Samsung said it made this change in response to consumer feedback, "stop showing ads." It looks like Samsung finally listened we believe this change should cover the entire OS package. We will have to wait and see.

As a matter of fact, Ads are a good income generator for these big companies, even Google also shows ads in some of its apps. However, in Google’s case, the ads are in serious, ad-supported web services, like YouTube or Google Maps, and they aren’t notification ads.

For Samsung users it’s double jeopardy because Samsung includes all the Google apps plus all the Samsung apps, which means the user end up with two app stores, two browsers, and two of everything else. Along with the ads to make it a very messy package.

Categories: Tech News

Sydney Chako

Mathematics, Chemistry and Physics teacher at Sytech Learning Academy. From Junior Secondary School to Tertiary Level Engineering Mathematics and Engineering Science.


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